Posts Tagged ‘Soul Bag’

My business that got me started is a community website that promotes what’s happening in the African-American community in Pittsburgh. It’s called www.thesoulpitt.com.  I often have the opportunity to be a media sponsor for events or have a booth at events in my area. I came up with something we call “Soul Bags” and they are filled with special offers, flyers, business cards, announcements, samples and more from various businesses that visit The Soul Pitt website.

We put a call out to the 7,000 people on our list that tells them we are going to be at a particular event and we will have a booth or we will be handing out our bags at the door. We tell folks that we will be handing out a certain number of bags (we usually do between 100 to 500). We tell them to get their stuff in the bag for only $20 and we will hand it out to event attendees. Read the rest of this entry »